The Yamaha family just got bigger, with the opening of One. Yamaha in Alberton, a dealership that’s been years in the making and built on a legacy of passion, loyalty and community. Located at the corner of Voortrekker and Louis Trichardt Street, this new Hub opened its doors with an intimate launch event attended by just under 100 guests.
The evening affair, which kicked off around 18:00, wasn’t just about showcasing a space or a product. It was a heartfelt celebration of a dream realised. For the owner of One.Yamaha, this venture represents more than just business. It’s a continuation of a family journey with Yamaha, a brand that’s played a long-standing role in their lives. Partnering with Yamaha marks a deeply personal milestone, and that sentiment was shared in every detail of the event.
“It was a very intimate event, surrounded and supported mostly by a close-knit community of friends and family,” said Neville Geiges, Yamaha’s Dealer Development Manager. Guests were visibly impressed not just by the hospitality, but by the standout quality and variety of bikes on display. While One.Yamaha primarily specialises in off-road and adventure models, there’s great anticipation around what lies ahead for the dealership and the new avenues this venture may unlock.
What truly sets One.Yamaha apart is its people. The owner and staff are united by a common spirit, they are welcoming, knowledgeable, and deeply committed to delivering an experience rooted in professionalism and personal care. Their approach isn’t just about selling bikes; it’s about building long-lasting relationships with their customers.
Like any worthwhile endeavour, the journey to the opening had its challenges. Striving for perfection caused some delays along the way, but the team at Yamaha recognised the importance of giving the dealership space to express itself authentically. “The day was about them, not us and in the end, everything worked out perfectly,” Geiges added.
One.Yamaha in Alberton doesn’t just add another location to the map, it strengthens Yamaha’s connection to the community, with a partner who truly lives the brand. And as this new chapter begins, the road ahead looks promising.
