About Us

Explore what it means to be Yamaha.

So, what is Yamaha ?

Yamaha Distributors South Africa are the importer and distributor of Yamaha products and spares to the Southern African region.

Our success is based on the core values that we continually strive for in our dealings with the Southern African market. Honesty, integrity, excellent communication and sound business ethics, together with a focus on quality and the development of innovation, have put us in the position of being one of the most highly regarded distributors in the Southern African region.

Combined with this is the fact that our parent company, Bidvest, is an economic giant in the national and international environment, with annual revenue in excess of US$17 billion dollars. Their interests are spread over 300 businesses, structured into four divisions, with focus on foodservice, logistics, broad services trading and distribution. http://www.bidvest.co.za/

Yamaha’s range of products are recognized the world over for superior quality in design, technology, craftmanship, and customer-oriented services.

Yamaha pianos have consistently remained the yardstick for piano production in Japan since the first domestically produced piano was introduced to the world in 1900. The quality of our pianos is recognized by world renowned pianists and has served to captivate audiences from many world-class stages. Yamaha pianos will continue to evolve through both time-honored craftsmanship and electronic technology as they challenge the boundaries of artistic expression. Not only does Yamaha manufacture world class pianos, the company is also involved in the production of high quality instruments such as electronic keyboards, guitars, drum sets as well as professional and commercial audio equipment.

Yamaha Audio Visual equipment offers independently developed digital home theater systems with cinema DSP technology engineered using our expertise in architectural acoustics, semiconductor technology, and acoustical design cultivated over many years. Further audio video products include desktop audio, AV receivers and amplifiers, hifi and speaker systems.

Yamaha Motor’s current line up of products includes motorcycles, scooters, boats, sail boats, personal watercrafts, utility boats, fishing boats, outboard motors, 4-wheel ATVs, golf cars, multipurpose engines, generators, and water pumps.

We are very proud to have the magnificent showroom at the World of Yamaha, which is comprised of a total area of 6650m², including a 200 seat theatre equipped with state of the art sound and lighting, which is frequently used for product launches and promotional events. The World of Yamaha, located in Sandton, is the first building of its kind in the world to house all the divisions of Yamaha under one roof.

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So, what is bLU cRU?

Ever wondered what it’s like to feel like a real factory rider? By owning a Yamaha motorcycle and entering events supported by the blue brand, you can! For free!

Yamaha’s global bLU cRU programme is a platform to support the next generation of young riding talent in dirt-bike and road racing in South Africa, as well as supporting the existing Yamaha owner. The platform creates a professional environment that is used to encourage, nurture and build tomorrow’s racing stars through the guidance and unparalleled experience of the Yamaha Racing World

So, what is bLU cRU YAMAHA?

bLU cRU is a nationwide membership programme for all Yamaha YZ, WR, and FX customers. Membership is free for anyone who buys a new YZ, WR or FX model.

bLU cRU has been developed with true Yamaha race fans in mind so, if you’re a bLU cRU member, you’ll see the very real benefits of this membership on race days and during workshop visits. This makes owning a Yamaha motorcycle a pleasure knowing that, while at Yamaha participated events or on the showroom floor, you receive the best treatment. Contact your nearest Yamaha Dealer today.

The Benefits


A BLU CRU Yamaha T-Shirt


Preferential Showroom And Workshop Support


BLU CRU Sticker Pack


Trackside Support At Club And Regional Racing Events Supported By Yamaha


Yamalube Care Pack


Discount On Spare Parts

Join bLU CRU

Your contact information is kept strictly confidential. One of our blu cru representatives will contact you within 48 hours.

Please let us know what's on your mind. Have a question for us? Ask away.